For VCE, a partner organization with EMC and Cisco, we brought in an ATOMIC wall and some lighting to jazz up an otherwise small and simple AV set. This event was a VIP client meeting, so our clients wanted to attendees to feel something special and branded. I think the branded wall made a great impact.
As we were loading out, the hotel staff came to us to ask if we would be willing to clear the hallways between the loading dock and our event space. It turns out that Sia was being escorted in to perform for a small VIP reception in the hotel’s restaurant. Nice!